Learn the customer-driven innovation method behind Intuit's Design for Delight. Measure delight with CSAT, NPS and customer effort, then practise deep customer empathy: observe real customers, uncover pain points and insights and write sharp problem and ideal state statements.
Everything included
Start learning today — no card, no commitment.
Every lesson is presented by a GoalVow digital human.
Rehearse each module's skills in a realistic workplace — desktop 3D or WebXR.
Course outcomes
Explain the three Design for Delight principles and measure customer delight with CSAT, NPS and customer effort
Observe customers ethically and turn observations into pain points and insights
Write customer problem statements and ideal state statements that focus a team
Generate many ideas, narrow them with clear criteria and represent the best as storyboards and concepts
Identify leap-of-faith assumptions and write testable hypotheses with success metrics
Prototype, run and evaluate rapid customer experiments and decide the next step
Produce a Design for Delight Innovation Portfolio for a real customer problem
Yes. Enrol free and work through Modules 0 to 1 with no card needed. You only pay if you want to finish the full course.
Enrol free, finish Modules 0–1, and unlock the rest only when you are ready. Earn a verifiable certificate and 1,320 VOWR on completion.
Branded PDF reading material for every module to keep and revise from.
Scenario questions with explained answers after every module.
Design for Delight Innovation Portfolio
Stated hours and outcomes you can log for professional development.
Pass the Course Test (80%) for a certificate anyone can verify.
Rewards for real milestones, usable towards your next course.
Your journey
Modules 0–1 open the moment you enrol.
Short presented lessons, reading books and worked examples.
VR Practice after each module summary turns theory into action.
Unlock the full course once, then prove it at 80%.
Share a verifiable certificate and earn your VOWR.
A once-off R299 unlock opens every remaining module, the VR practices, the capstone project, the Course Test and your verifiable certificate. Bundle and VOWR discounts are shown at checkout.
About 20 hours of learning — roughly 7 weeks at a few hours a week. It is self-paced, so you can go faster or slower.
No. VR Practice runs in desktop 3D in your browser with a mouse and keyboard. A compatible WebXR headset is optional for the immersive mode.
Your certificate has a unique ID that employers can check on our Verify a certificate page. Courses are CPD-aligned, with stated learning hours and outcomes you can log for professional development; they are not formal qualifications registered on the NQF.
Yes. GoalVow is built mobile-first, and your progress is saved to your account so you can switch between phone and computer.
